OxBikes, operated by local start-up company Byke Limited, is an affordable bike rental service which started operating from the forecourt of Oxford station in July 2023.

Already established from a site in the Said Business School, adjacent to the station, the company offered short and long-term cycle hire options, primarily targeting the local student population. Given Oxford’s booming tourist trade, the company identified a need to offer the cycle hire service to visitors to the city.

A bank of cycle racks at the front of the station was identified and agreement reached with GWR station staff and other stakeholders to convert this small number of publicly available racks to a commercial bike renting operation, which has proven to be a success.